Predictive Power of Net Promoter Score

In the video below, Adam Kuhn from Satori Soccer shares research at Sprocket Sports annual conference about the predictive power of Net Promoter Score (NPS) on retention. Satori’s research shows that while the lowest NPS ratings (ex. 0-4) share similar retention percentages, every increase in NPS value between 4 and 8 shows substantial improvement in retention.